Op weg naar balans
Order before 3 p.m.
DELIVERED THE NEXT BUSINESS DAY
From 35euro FREE SHIPPING
In Belgium and the Netherlands
After his studies, Dirk Baelus (1979) ran a pub in his native village of Arendonk. He lived unhealthily, was often ill, smoked and drank. A boyish wager changed his life. Dirk started swimming, cycling and running passionately. The iron man was born. His love for triathlon triggered a new passion for natural, pure nutrition.
Today he participates in whole triathlons, trains triathletes, promotes natural food at home and abroad, perfects his own sports nutrition brand and gives cooking workshops. Tom Boonen, Kim Clijsters and Saartje Vandendriessche are convinced. His mission? Help us to eat and live balanced and pure.
Getting power from pure food
Pure for you
Healthy food for athletes, hikers, vegans, students, active and aware people
Our products are ORGANIC and 100% natural
We use ingredients of the very best quality